Pikera-style thinking

A search query is a compressed human decision problem.

Most SEO tools tell you what to write by imitating what already ranks. The intent build sheet starts from the question behind the keyword - tension, tradeoff, job to be done - so you can prioritize pages and mini-tools that actually move signups, not just impressions.

Novelty SEO · Intent build sheet (MVP)

Estimates in the build sheet are LLM and structure-based - not Ahrefs search volume. Connect Google Search Console in the workspace to enrich with real query performance.